Psychological Office Dr. Gabriela Salas
Psychological Office Dr. Gabriela Salas
Client: Psychologist Gabriela Salas (Costa Rica)
Challenge: Build and manage the identity and image of the brand, creating design of strategies, evaluation and management of processes and projects, customer service and copywriting
Activities: Content creation on Facebook and Instagram. Planning, designing and developing marketing campaigns.
Result: Creation of attractive and quality content, capturing the attention of future clients who need the professional help of a psychologist.
Psychological office specialized in anxiety and approach in the abusive use of new technologies.
My core activities included:
Used Photoshop, Illustrator and Canva to develop 50+ original designs for content creation on Facebook and Instagram (post and stories).
Planning, designing and developing marketing campaigns, generating 50+ shares and 50 comments.
Started the development of a new community, resulting in an increase in engagement by 15% in two months.
Wrote, created and scheduled 5+ social media posts per week in Facebook and Instagram.
Monitored social media accounts for comments and questions of the audience.
Analyzed social media analytics to identify trends and make content and engagement strategies.
Designed brochures and wrote the information in it.